Bruce Orloff

Bruce Orloff

Partner, Energy & Utilities at IBM Canada

Bruce Orloff is an Associate Partner and the Canadian Utilities Solution Leader in IBM’s Global Business Services Energy, Environment & Utilities practice with over 29 years of experience in the energy, utilities and telecommunications industries.  He has extensive knowledge and experience managing, developing, selling and implementing advanced solutions in competitive electricity and telecommunications de-regulated markets in North America, Sweden and Australia.  Some of his main achievements include implementation of leading edge advanced metering and smart grid solutions in Ontario and overall project management and technical lead on the deployment of a multi-million dollar optical fiber network across North America.  

Bruce is also one of the founding members and past board member of SmartGrid Canada, a national organization dedicated to promoting a more modern and efficient electricity grid for the benefit of all Canadians through education, collaboration, promotion, and action.  

Bruce is recognized as a Subject Matter Expert in the area of Smart Grid and Renewables and has also published articles and presented at key industry conferences.